Privacy & Cookie Policy

This policy explains what personal data ScoreCircle collects, why, and how we use it — plus full details on cookies and your rights under UK GDPR.

Last updated: 14 July 2026  ·  Controller: nokih.com  ·  Contact: hello@nokih.com

1. Who we are

ScoreCircle is a free Premier League predictions and fantasy football game, available at sc.nokih.com. It is operated by nokih.com, a company based in Leeds, England, UK.

For the purposes of UK GDPR and the Data Protection Act 2018, nokih.com is the data controller. If you have any questions about how we handle your data, contact us at hello@nokih.com.

2. What personal data we collect

We only collect data that is necessary to run ScoreCircle. Here is a full list of every category we collect and the specific data points within it.

CategoryData points
Account dataEmail address, display name, hashed password (we never store plain-text passwords), optional profile picture
Prediction dataScore predictions you submit, competition entries, points history, gameweek scores
Circle / league dataCircle name, your membership of Circles, invitation links you have created or used
Usage dataPages visited, features used, time on site, device type, browser type (collected via analytics, only with consent)
Analytics dataAnonymised IP address (truncated by GA4 before storage), session data, referring URL — only if you accept analytics cookies
CommunicationsEmails sent to you: welcome email, score results, prediction reminders, account notifications

We do not collect any special category data under UK GDPR Article 9 (no health, racial, political, religious, or biometric data). We do not process payment data — ScoreCircle is entirely free to use.

3. How and why we use your data

Every use of your data has a lawful basis under UK GDPR Article 6.

PurposeLawful basis
Providing the service — creating your account, storing predictions, running Circles and leaderboardsContract (Art. 6(1)(b)) — necessary to deliver the service you signed up for
Sending service emails — welcome messages, score results, prediction remindersContract (Art. 6(1)(b))
Improving the app — understanding which features are used and how to make ScoreCircle betterLegitimate interests (Art. 6(1)(f)) — we have a genuine interest in a good product; this does not override your rights
Analytics via Google Analytics 4 / GTMConsent (Art. 6(1)(a)) — only loaded after you accept analytics cookies via our cookie banner
Marketing emails (if introduced in future)Consent (Art. 6(1)(a)) — we will ask separately before sending any marketing
Legal compliance and fraud preventionLegal obligation (Art. 6(1)(c)) and Legitimate interests (Art. 6(1)(f))

4. Cookies and tracking

We use cookies and similar browser-storage technologies (such as localStorage). A cookie consent banner is shown on your first visit so you can choose which categories to allow.

  • Essential cookies — keep your session active and store your cookie choice. These run regardless of consent because they are technically necessary.
  • Functional cookies — remember in-app display preferences (e.g. pitch orientation). Only stored if you accept functional cookies.
  • Analytics cookies — Google Analytics 4 via GTM (GTM-TG4ZRX2P). Only loaded after you accept analytics cookies.

Full details — including a cookie-by-cookie table — are in the Cookie Policy section below. You can update your choices at any time:

5. Who we share your data with

We do not sell personal data. We do not share data with advertisers. We share data only with the processors required to run the service.

ProcessorPurposeLocationSafeguard
Amazon Web Services (AWS)App hosting, database (DynamoDB), serverless compute (Lambda), storageeu-west-2 — London, UKUK GDPR-compliant data processing agreement; data stays in the UK
Google LLC (GA4 / GTM)Website analytics — only with your consentUnited StatesUK-US Data Bridge (adequacy decision, October 2023) — see section 6
AWS Simple Email Service (SES)Transactional emails — results notifications, account emailseu-west-2 — London, UKUK GDPR-compliant data processing agreement

6. International transfers

Your account data, predictions, and Circle data are stored on AWS in the eu-west-2 (London) region — this is within the UK and involves no international transfer.

If you accept analytics cookies, anonymised usage data is processed by Google Analytics, which may transfer data to the United States. This is covered by the UK-US Data Bridge — an adequacy decision made by the UK government in October 2023, meaning the ICO has confirmed that the US provides an adequate level of data protection for transfers under this framework. In plain English: we have a lawful basis to send analytics data to Google in the US.

If you reject analytics cookies, no data is transferred to Google.

7. How long we keep your data

DataRetention period
Active account data (email, name, profile)While your account is active
Prediction history and pointsWhile account is active, plus 12 months after a deletion request (in case of dispute)
Analytics data (GA4)14 months — GA4 default. After this period Google automatically purges user-level data.
Email logs (sent messages)90 days, then deleted
Deleted accountsFully purged within 30 days of receiving a verified deletion request

8. Your rights under UK GDPR

You have eight data protection rights. To exercise any of them, email hello@nokih.com. We will respond within 30 days at no charge for reasonable requests.

Right of access (Subject Access Request)

You can ask us for a copy of all personal data we hold about you.

Right to rectification

You can ask us to correct any inaccurate or incomplete data we hold about you.

Right to erasure ("right to be forgotten")

You can ask us to delete your personal data. We will comply unless we have a legal obligation to retain it.

Right to restriction of processing

You can ask us to pause processing your data — for example, while you contest its accuracy — without deleting it.

Right to data portability

Where we process your data by automated means on the basis of contract or consent, you can ask us to provide it in a machine-readable format.

Right to object

You can object to processing based on legitimate interests. We must stop unless we can demonstrate compelling grounds that override your rights.

Rights related to automated decision-making

You have the right not to be subject to decisions made solely by automated means that have a significant effect on you. ScoreCircle does not use automated decision-making of this kind.

Right to withdraw consent

Where processing is based on consent (e.g. analytics cookies), you can withdraw that consent at any time — use the cookie settings button above, or in the footer. Withdrawal does not affect the lawfulness of processing before the withdrawal.

9. Right to complain to the ICO

If you believe we have not handled your personal data correctly, please contact us first at hello@nokih.com — we will do our best to resolve any concern quickly.

If you remain unhappy, you have the right to lodge a complaint with the UK's supervisory authority:

10. Children

ScoreCircle is intended for users aged 13 and over. We do not knowingly collect or process personal data from children under 13. If you believe a child under 13 has provided us with personal data, please contact us immediately at hello@nokih.com and we will delete it promptly.

11. Changes to this policy

We may update this policy from time to time. We will notify you of material changes by email or by an in-app notice before they take effect. The “Last updated” date at the top of this page will always reflect the most recent revision.

Continuing to use ScoreCircle after a material change takes effect constitutes acceptance of the revised policy.

12. Contact us

For any questions about this policy or your personal data:


This section explains exactly which cookies and similar technologies ScoreCircle uses, why, and how to control them. It forms part of the Privacy Policy above.

What are cookies?

Cookies are small text files that a website places on your device when you visit. They are widely used to make websites work, remember your preferences, and provide information to site owners about how their site is used. ScoreCircle also uses browser localStorage (a similar technology) for some purposes — these are treated the same as cookies for PECR purposes.

Cookies we use

Name / keyCategoryPurposeDurationSet by
sc_consentEssentialStores your cookie consent choices so the banner does not reappear on every visit1 yearScoreCircle
sc_auth_tokenEssentialKeeps you signed in to your account during a sessionSession / until sign outScoreCircle
sc_pitch_viewFunctionalRemembers your preferred pitch orientation (vertical or horizontal)Until clearedScoreCircle (with consent)
sc_match_viewFunctionalRemembers your preferred match display modeUntil clearedScoreCircle (with consent)
_gaAnalyticsGoogle Analytics — distinguishes unique visitors using an anonymous client ID2 yearsGoogle (with consent only)
_ga_*AnalyticsGoogle Analytics 4 — maintains session state2 yearsGoogle (with consent only)
GTM cookiesAnalyticsGoogle Tag Manager (GTM-TG4ZRX2P) — manages tag loadingVariousGoogle (with consent only)

How to manage cookies

You have several ways to control cookies:

  • Cookie settings panel— update your choices at any time using the button below, or via the “Cookie Settings” link in the footer.
  • Browser settings— most browsers let you block or delete cookies. See your browser's help: Chrome, Firefox, Safari, Edge.
  • Google Analytics opt-out — install the Google Analytics opt-out browser add-on.

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